Two brands, one shelf language.
We designed Arabic and Turkish packaging and social media content for Zer, Zer Group’s flour and food brand, and Lia, its beauty soap brand.

AI-assisted presentation visual
Two languages, the same clarity.
Zer and Lia products reach shelves in a market that speaks both Arabic and Turkish. On the packaging, we used the two languages together with equal weight, without tipping into clutter.
For Zer, the wheat field and the product in use became the packaging’s main character; for Lia, it was each scent’s own flower and color.
Zer
Wheat flour, whipped cream and ready-meal packaging; social media content that shows the product in use in the kitchen.



Lia
Beauty soap series in lemon, rose, orchid and aloe vera scents.



What did we create for this project?
- Zer wheat flour packaging
- Zer whipped cream and soup packaging
- Lia beauty soap series
- Social media content
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